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SERVICES
CRM Agency Services
CRM System Development
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DB Cleaning & Merge/Purge
Modeling & Analysis
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RESOURCES
SLAAM¢ç System
Korea Census Demographics
MicroTarget¢ç LifeStyle Clusters
Small Area Census (EDg)
GIS Trade Area Systems
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PARTNERS

KSPI(Korea Statistics Promotion Institution)
Exclusive Marketing Partner for the Korea Census DBM Business


ELCA icon ELCA KOREA, LTD.
(The Estee Lauder Companies, Inc.)
Exclusive CRM Agency



KIS (Korea Information Service)
A Leading Korea Credit Bureau.
Exclusive Marketing Partner


SANRIO DIGITAL KOREA
Global License Business Partner

 
  HOME >PROJECTS
 
 
Louis Vuitton
 
Installed InfoNet's SLAAM¢ç data cleaning system in France to do the data cleaning and merge/purge work on Louis Vuitton Korea's customer database..
   
KT (Korea Telecom)
 
Installed InfoNet's SLAAM data cleansing merge/purge system at KT?DW for KT's database marketing business.

Cleansing of KT's 15 million phone subscriber list.
   
Estee Lauder Company, Korea
 
Developed and maintains Estee Lauder's CRM system designed for use in its CRM reporting and analysis, as well as CRM management activities.

InfoNet is also contracted to serve as a CRM agency to help Estee Lauder successfully implement its company-wide CRM strategy and programs.
   
Group1 Software (A US company)
 
Integrating SLAAM¢ç data cleaning system into Group1's Sagent DW-ETL solution.
   
AIG Life Insurance
 
Direct marketing consulting

Provided targeted prospect lists for their direct mail marketing programs
   
Unicef
 
- Direct mail marketing consulting
- Provided targeted prospect lists for their direct mail fundraising programs
   
Toyota Infiniti
 
Currently under development of a call center-oriented CRM system for use by CSRs (customer service representative) and direct marketers in capturing of customer/ prospect data, reporting and analysis, as well as for use in fulfillment and outbound direct marketing.
   
Volvo
 
Currently under development of a call center-oriented CRM system for use by CSRs (customer service representative) and direct marketers in capturing of customer/ prospect data, reporting and analysis, as well as for use in fulfillment and outbound direct marketing.
   
Hyundai Motors
 
- Cleansing of Hyundai Motors customer list(s)
- Cleansing of target customers' contact data, used for promotion to the Avante model
Address coordinates & apartment/building data provided for GIS Mapping
Updated customers' address and telephone numbers (change of address service
- Marketing database developed for target marketing campaigns for the top brand EQUUS
Analysis of sales records, and purchase behavior trends, and target segment development
Development of promotional marketing strategies by target segment
Site analysis for use in their targeted promotional marketing by sales office
   
LG Caltex
 
- Updated customers' address & telephone numbers (change of address service)
- Installed SLAAM¢ç System for cleansing function of DW solution
Cleansing of customers' contact data: name, telephone number and address
Household-netting
   
Hyundai Motors
 
- Cleansing of Hyundai Motors customer list(s)
- Cleansing of target customers' contact data, used for promotion to the Avante model
Address coordinates & apartment/building data provided for GIS Mapping
Updated customers' address and telephone numbers (change of address service
- Marketing database developed for target marketing campaigns for the top brand EQUUS
Analysis of sales records, and purchase behavior trends, and target segment development
Development of promotional marketing strategies by target segment
Site analysis for use in their targeted promotional marketing by sales office
   
KIA Motors
 
- Standardized entire customer lists DB
- Address coordinates & apartment data provided for GIS Mapping
- Updated customers' addresses & telephone numbers (change of address service )
   
Samsung Construction
 
- Standardized entire customer lists DB
- Updated customers' addresses & telephone numbers (change of address service )
   
SK (The third largest conglomerate in Korea)
 
- Consumer list DB provided for bench-marking purposes
- Installation and maintenance services of the MicroTarget¢ç Lifestyle system
- Installed SLAAM¢ç System for OK-Cashbag DW ETT's merge/purge system requirements
- Installed SLAAM¢ç System to standardize and update DB for SK's gas station's Enclean business and its membership management
   
Allianz Insurance
 
- Standardized entire customer lists DB
- Household-netting
- Updated customers' addresses & telephone numbers (change of address service )
   
Lotteria (the largest fast food franchiser)
 
Strategy development of Lotteria's GIS-based site analysis system including the development of methodology to system-generate the estimated revenue of each franchise area.
   
Samsung Capital
 
- Installed SLAAM¢ç System for cleansing portion of DW solution
- Household-netting
- Developed a standardized database for business names and email addresses
   
LG Electronics
 
- Installed SLAAM¢ç System for cleansing portion of DW solution
- Household-netting
- Provided apartment/building data including the size and assessed value information

   
Korea Ginseng Corp.
 
- Developed a GIS system for use in web-based retail analysis as well as in expansion strategy and program
- Consulting & modeling services provided for the development of prospective target marketing strategies
- Consulting services provided for retail outlet expansion programs
   
Citibank
 
- Site analysis for potential branch areas
- Determined the highest potential branch trade areas through the analysis of Citibank's customer data by MicroTarget lifestyle clustering system.
   
HSBC (Hong Kong Shanghai Bank)
 
Performed a series of GIS trade area analyses for HSBC's 30 candidate branch sites in Korea for their use in market evaluation and branch expansion strategy development
   
LG Household & Health Care
 
- Development of database development strategy
- Cleansing and updating of customer contact data by InfoNet's SLAAM merge/purge system.
- Customer segmentation and the development of four customer segments
- Focus Group study to develop the profiles of four major customer segments
- Development of marketing programs differentiated by each customer segment
- Development of program monitoring strategy.
   
Dongwha Fire Insurance
 
- Standardized entire customer lists DB
- Cleansing of customers' contact data: name, telephone no., address
- Updated customers' address & telephone numbers (change of address service )
   
Bvlgari (Luxury Jewelry Chain)
 
- Developed and managed Bvlgari's CRM database on a retainer basis for over 4 years
- CRM solutions consulting, target marketing consulting services
   
SK Life Insurance
 
- Standardized entire customer lists DB
- Household-netting
- Updated customers' address & telephone numbers ( change of address service )

   
Poonglim Resort Club
 
Undertaken an outbound telemarketing sales program which involved: 1) a survey of existing customers; 2) development of target prospect segments and lists, 3) development of outbound TM sales strategy and coordination of client sales force and TM centers for outbound TM sales; and performing the reporting and analysis of the results.
   
   
   
Tancheonjungno 207, 507 (Seohyeon-dong, Daehyeon Bldg.) Bundang-gu Seongnam-si
yeonggi-do, Korea  463-824  
¤Ó TEL : 82.31.705.0031 ¤Ó FAX : 82.31.707.3309
Copyright (c) 2008 InfoNet Korea Ltd. All rights reserved. / E_mail : info@infonetkorea.co.kr
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